|
IF
YOU, OR SOMEONE YOU KNOW, ARE CONSIDERING SELLING - - -
HOMES - INVESTMENT PROPERTIES - BUILDING PROJECTS
CALL MIKE TODAY FOR A FREE MARKET ANALYSIS OF
YOUR PROPERTY
Put Mike's 29 years of experience
negotiating real estate contracts and 29 years of real
estate marketing experience to work for you, to get you
the most money, in the least time, with minimal
inconvenience to you. Mike utilizes his experience to
successfully implement highly effective marketing tools,
including repetitive exposure and cross promotion, to
help sell his listings. All marketing materials promote
his web site, where your home is spotlighted as one of
Mike's listings and seen by thousands of potential
on-line home buyers (see The Internet below).
Following are some of the basics of Mike's marketing
plan. When he visits your home or investment property to
determine it's value, he provides you with a FREE
Market Analysis of your property, with the most
current information about what is happening with home
prices in your neighborhood. He will provide an honest,
accurate price analysis of your property. This analysis
indicates the Price Point of your area for your size
property, in today's market. It is especially important
with the current economic conditions, to set the price
correctly and to prepare your home to show. There are a
large inventory of homes available, the buyers are
shopping, and the best home values at the right price,
are the ones that are selling.
 It’s important to note that Mike, as a
Multi-Million Dollar producing Realtor (MIKE’S ANNUAL
SALES VOLUME EXCEEDED $13 MILLION), represents
buyers as well as sellers. This is an important
distinction, as many “listing agents” rarely show your
property themselves once it’s listed. They rely on
agents like Mike to provide buyers for their listings.
Mike’s intention is to sell your property himself. He
doesn’t try to collect listings in large numbers, he
tries to sell them as quickly as possible, and for the
most money.
GET MORE BANG FOR YOUR BUCK!! We
don’t believe anyone does more to sell homes, investment
properties and building projects, than Mike. Aside from
listing the information about your home on the MLS to
make it available to agents in this area, Mike employs
several unique and innovative tools to market your
property - - - at no additional cost to you:
THE INTERNET - By far, the #1
tool used by potential real estate buyers prior to
purchasing property, is the Internet. Estimates vary,
but it is estimated that approximately 80% of real
estate home buyers use the Internet as part of their
home search process. Mike’s marketing targets the
Internet real estate buyers. Print ads (newspapers,
magazines, etc.) are utilized by a small % of home
buyers. Mike takes a simple approach to Internet
advertising. He targets popular keywords and phrases
that literally 1,000's of potential buyers of South Bay
real estate are searching for. When Mike visits your
property to determine it’s value, he shows you why these
phrases were selected, and documents the number of
“hits” these terms receive. He optimizes his web site
for placement in the top 10 results on Google and Yahoo
searches for these particular keywords (his website is
usually listed in the top 5). This generates potential
buyers for your property. On-line buyers see your
property spotlighted in Mike’s listing section on his
website, as well as the Shorewood Realtor web site, and
the “Shorewood Listings” section of many individual
Shorewood real estate agent sites. Potential buyers can
also get pre-qualified for a loan, receive free reports,
etc., at Mike’s site. It’s possible this system might
have brought you to Mike’s website today.
See for yourself. Go to either
“Yahoo.com” or “Google.com”. Type in any of the
following phrases: “manhattan beach property” or
“hermosa beach property” or “redondo beach property” or
“palos verdes property” or “rancho palos verdes homes
for sale”. On the search results page, look at the top 5
listings and look for the “www.MichaelDrotman.com” web
address. Feel free to click on it. That’s Mike’s web
site where your listing will be seen by 1000's of
potential home buyers each month.
COLOR FLYERS - Color flyers are
distributed to thousands of agents in Manhattan, Hermosa
& Redondo beaches, the Palos Verdes Peninsula, and the
surrounding areas. A massive flyer distribution is sent
to agents within 3 business days of listing with
Michael, and again within 2-4 weeks of your listing
coming on the market. Color flyers are also distributed
in flyer boxes at your property, which are seen by
potential home buyers driving in your neighborhood, and
your neighbors, who want to see how much their home is
worth. Lastly, the flyers are distributed inside your
home to potential buyers who have toured your property,
as a reminder of the address, price, features, etc. of
your home.
COMMUNITY EVENTS - Mike attends numerous events
in the beach cities and Palos Verdes areas. Whenever
possible, he uses these networking opportunities to
speak to people regarding your listing.
 FOLLOW-UP CALLS - All incoming
Internet leads and sign calls on your property are
followed up immediately. After every showing of your
home, Mike calls the showing agent to get their client’s
response to your home, and to overcome any objections
their clients might have about your property. Mike tries
to assist the other agent in writing an offer on your
property.
ALL BUYERS ARE PRE-QUALIFIED FOR A
LOAN - This assures you that the people Mike brings
to your property - - - can afford to buy your property.
If your property is sold by another agent, Mike follows
up with their lender within one day of opening escrow,
to make sure they are qualified.
THE COMPANY - Another important element to
consider when listing your home, is the company behind
the Realtor. Shorewood Realtors are the largest listing
real estate offices in the beach cities. They are
consistently ranked as one of America's top 100
residential real estate companies and in the top 10 in
Los Angeles County by the Los Angeles Business Journal.
Shorewood Realtors is the South Bay's oldest and largest
independent real estate broker. They've been "The Sign
of Success" serving thousands of people across the South
Bay since the 1960’s.
AGENT RELATIONSHIPS - Mike's relationships working with other agents, and his reputation for
CLOSING ESCROWS, motivates other agents to show, and sell, his listings.
MISCELLANEOUS MARKETING - Mike is
constantly trying new, innovative marketing techniques
to obtain the most exposure for your property possible.
Other keywords / phrases will be added in the future to
substantially increase the number of potential buyers
who are aware that your home is available for sale.
We feel this is the most dynamic, aggressive marketing
strategy offered today - - - designed to sell your home
quickly, for top dollar, with minimal inconvenience to
you! I look forward to working with you on the marketing
of your home.
CALL OR E-MAIL MIKE TODAY FOR A FREE MARKET ANALYSIS OF YOUR HOME / LAND
BOTTOM LINE: MIKE WORKS HIS
OFF
FOR YOU!
|
